Case Study: Beach Bash Concert – Live Stream Production
Overview
This case study showcases Black Swann Consulting and Productions’ innovative work on the annual “Beach Bash” concert in Mazatlán, an event featuring seven local bands and a full day of live performances. With no previous experience live streaming the event, organizers turned to BSC/BSP to create a safe, professional, and high-impact streaming solution under the new Gemini brand.
Challenge
The Beach Bash faced the following challenges:
- No previous live stream had ever been attempted, limiting the event’s reach and engagement.
- The venue’s public, outdoor layout posed safety risks for traditional cabling and equipment setups.
- Organizers needed a professional video capture solution that would support both real-time streaming and post-event content.
Solution
Infrastructure Innovation
Black Swann Consulting worked with venue staff to address infrastructure concerns by designing a custom cabling plan. The final layout allowed for full camera coverage without creating hazardous pathways or interfering with audience traffic.
To further ensure safety and precision, a BSC subcontractor fabricated custom camera mounts tailored to the unique venue structure. These mounts allowed for elevated camera placement with optimal views of the stage and crowd.
Live Production Execution
Black Swann Productions delivered a complete live streaming setup under the Gemini banner:
- 4-camera PTZ system: Pan-Tilt-Zoom cameras provided full coverage of performances, audience reactions, and scenic beach views.
- Real-time switching: Operators ensured seamless camera transitions, creating a cinematic and engaging viewer experience.
- Simultaneous recording: In addition to live streaming, the system captured full-resolution footage for future editing and promotional use.
Implementation
Technical Setup
To support a successful live stream, the team deployed:
- Custom cabling routes to protect public safety while maintaining signal strength and camera placement.
- Elevated camera mounts with wide-angle and close-up flexibility.
- Remote-controlled PTZ units with adjustable presets for dynamic coverage.
Production Workflow
The Black Swann Productions crew handled all aspects of the stream, including:
- Pre-event setup, including power access, camera placement, and stream testing.
- Live video switching, audio mixing, and broadcast management throughout the 7-band lineup.
- Post-event file delivery for use in highlight reels, artist promos, and social media campaigns.
Results
The Gemini-branded live stream significantly extended the event’s reach:
- Fans unable to attend in person were able to view the event in real time.
- Organizers now have high-quality footage to promote future concerts and attract sponsors.
- The seamless production built credibility and excitement around Mazatlán’s creative scene.
Conclusion
By combining strategic planning, technical innovation, and expert production, Black Swann Consulting and Productions transformed the Beach Bash into a professionally streamed event under the Gemini banner. The result was a safer, more inclusive, and more dynamic concert experience—both on-site and online.