Case Study: Leveraging AI to Organize Research Materials for
Categorized Content Creation

Overview

Faced with a growing collection of research materials scattered across multiple platforms, the challenge was to consolidate and organize these resources. By utilizing AI as a tool, the goal was to gain clarity on the accumulated content, align it with existing WordPress categories and taxonomies, and develop a structured content schedule.

Challenge

Over time, a significant amount of research material had been collected, including:

PDFs downloaded from various online sources
Self-created documents containing definitions, strategies, and use cases
Checklists and curated lists of tools for marketing and content strategies

These materials were stored across multiple locations:

Hard drives
Google Drive
WordPress
Notion
Chrome bookmarks

The key challenges were:

Visibility: Understanding the scope of the accumulated materials.
Categorization: Aligning the content with WordPress categories and taxonomies.
Planning: Developing a content schedule based on the organized materials.

Solution

To address these challenges, an AI-powered approach was implemented. The steps included:

Consolidation and Extraction:
- AI tools were used to extract data from PDFs, documents, and bookmarked web pages.
- The information was consolidated into a centralized repository for better visibility.
Categorization:
- Using AI, the materials were analyzed and tagged based on themes, topics, and relevance.
- The tags were mapped to existing WordPress categories and taxonomies, ensuring alignment with the website’s structure.
Content Planning:
- AI-assisted tools helped identify gaps and overlaps in the content.
- A content schedule was created, prioritizing high-value topics and aligning with marketing goals.

Results

The use of AI yielded significant benefits:

Efficiency: Reduced the time required to manually sift through and categorize materials.
Organization: Established a clear structure for managing research materials.
Strategic Planning: Enabled the creation of a content schedule tailored to audience needs and business goals.

Conclusion

By leveraging AI, the process of organizing scattered research materials was streamlined, paving the way for efficient content creation. This case study highlights the value of AI as a powerful tool for marketers and content strategists looking to optimize their workflows and deliver high-quality content.