Super 7 Series: Your Business is Content Ready 3 of 7

Product or Service Videos

Small businesses often have a library of videos showcasing their products or services. These tutorials and how-to videos can be shared on social media to highlight features, demonstrate usage, or showcase new arrivals.

• Quick demo videos showing how your product works.
• “Behind the Build” clips of your creation or production process.
• Unboxing videos to showcase the experience.
• Product comparisons to help customers choose.
• Before/after transformation clips.
• Customer testimonial videos for authentic social proof.
• Looping product GIFs or short reels for high-engagement posts.

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Pro Tip:
Attach a little context to every giveaway: include your logo, yes — but also a QR code, a contact card, or a tag that says what you do.
SWAG should connect back to your business, not just look cool.

📌 Part of the Black Swann Consulting Super 7 Series
Next up:  Content Ready – Behind-the-Scenes Content

📌 Download the Content Ready ProPak and Unlock the Power of the Content You Already Have

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